Analyze Shopify product sales with a spreadsheet

See net sales, quantity sold, refunds, and orders for every product and variant, plus cost-based profit and margin for variants, in a live spreadsheet fed by your Shopify store. Slice by collection, vendor, tag, or date range, and build on the numbers with regular formulas.

Everything you need to analyze Shopify product sales

Mixtable's analytical worksheets turn your Shopify sales data into spreadsheet rows and columns. Start from templates, pick your metrics and filters, and keep working the numbers with formulas.

The metrics that matter

Net sales, gross sales, quantity sold, orders, and refunds per product or variant, plus cost of goods sold, profit, and margin per variant.

Ready-made sales templates

Start from Product Sales by Month, Product Sales by Year, Product Sales Metrics, Product Variant Sales Metrics, Collection Sales, or Product Returns.

Slice by what you sell

Compare performance by collection, vendor, product type, category, or tag, and see which parts of the catalog carry the quarter.

Pivot tables and time series

Build analytical worksheets as pivot tables or time series, then add your own formulas on top, like any other spreadsheet.

Analytics beside your catalog

Add supported analytics fields directly to product worksheets, so sales numbers sit next to the fields you manage every day.

Filters that match your questions

Use fixed or dynamic date ranges, and filter by countries, customer segments, discounts, fulfillment status, or order type.

A Shopify product sales report you can actually work with

Dashboards show you numbers. A spreadsheet lets you keep going: sort by any metric, filter to one vendor, add a formula column, and answer the follow-up question without exporting anything.

  • Net sales, gross sales, orders, and refunds for every product
  • Sort by any metric to find your best and worst performers
  • Filter by vendor, type, category, or tag before you compare
  • Add formula columns, like sales share or a custom score, on top
Rank your products

Quantity sold and refunds, down to the variant

Revenue tells you what sold, quantity tells you what moves, and returns tell you what comes back. Variant-level metrics show which sizes and colors actually drive a product's numbers, and the Product Returns template keeps refund problems visible.

  • Net and gross quantity sold per product and per variant
  • Refunded quantity and refund amounts beside sales
  • Use Product Variant Sales Metrics to compare sizes and colors
  • Spot high-return products before they eat the margin
See what moves

Profit and margin, not just revenue

Bestsellers are not always best earners. With cost of goods sold, profit, and gross margin as variant-level columns, you can see which sizes and options earn their shelf space, and which ones only look good in a revenue chart.

  • Net profit, gross profit, and gross margin per variant
  • Variant cost of goods sold beside sales, from your Shopify cost data
  • Compare margin across variants and price points
  • Metric columns are analysis views, not synced Shopify fields
Find your real earners

Sales by month, year, or any date range

One quarter is a number, twelve months is a story. Time series worksheets lay out sales by month or year per product, and dynamic date ranges keep recurring views like last 30 days fresh without rebuilding anything.

  • Product Sales by Month and by Year templates break each product out period by period
  • Report on a fixed window: one calendar month, a full year, or any custom date range
  • Or pick a rolling range like last 30 days, last 60 days, last 6 months, or last month
  • Rolling ranges refresh on their own to pull in new orders, so there is no report to rerun
Track your trends

The sales metrics you can put in a worksheet

Analytical worksheets cover supported metric and filter combinations. These are the core metrics for product sales analysis.

Net sales Gross sales Net quantity sold Gross quantity sold Refunded quantity Order count Refund amounts Cost of goods sold (variant) Net profit (variant) Gross profit (variant) Gross margin (variant) Discount amounts

Mixtable vs other ways to analyze Shopify product sales

Shopify's reports answer the standard questions. Here is how the options compare when your questions do not fit a canned report.

Analysis taskMixtableShopify reportsExporting to ExcelBI platforms
Product and variant level sales metrics Yes, in a live sheet Yes, fixed reports Stale the moment you export Yes, after setup
Add your own formulas to the numbers Yes, it is a spreadsheet No Yes, manually Query languages
Profit and margin per variant Yes, from your cost data Limited Manual math Yes, after modeling
Numbers beside your editable catalog Yes, same spreadsheet No No No
Stays current without re-exporting Yes, dynamic ranges Yes No Yes, via pipelines
Company-wide BI across many data sources No, by design No No Yes, their core job
Setup time Minutes, from templates None Every single time Days to weeks

Comparison reflects typical product sales analysis workflows. Mixtable analytics covers supported metric and filter combinations.

From install to a working sales report in minutes

No exports, no pipelines. Pick a template and start asking questions.

1

Connect your store

Install the Mixtable Analytics Spreadsheet from the Shopify App Store and open a spreadsheet.

2

Pick a sales template

Start from Product Sales Metrics, sales by month or year, Collection Sales, or Product Returns.

3

Set the date range

Choose a fixed period for a report, or a dynamic range like last 30 days for a living view.

4

Slice and filter

Compare by collection, vendor, type, or tag, and filter by segment, country, or order type.

5

Build on the numbers

Sort, add formula columns, and export to Excel or CSV when someone needs the file.

Shopify product sales analytics questions

How do I see product sales analytics for my Shopify store in a spreadsheet?

Install the Mixtable Analytics Spreadsheet from the Shopify App Store and create an analytical worksheet from a template like Product Sales Metrics. Your products load as rows with sales metrics as columns, live from your store, and you work with them like any spreadsheet.

Can I get a quantity sold report per product or variant?

Yes. Net and gross quantity sold are available per product and per variant, so you can see which sizes and colors actually move, not just which product page earns revenue.

Can I see profit and margin for each product variant?

Yes. Cost of goods sold, net profit, gross profit, and gross margin load as variant-level metric columns, using the cost data in your Shopify store. These columns are analysis views, not Shopify fields you sync back.

Can I compare sales by collection, vendor, or tag?

Yes. Analytical worksheets can group and compare performance by collection, vendor, product type, category, or tag, and the Collection Sales template gives you a ready-made starting point.

Can the report update itself for a rolling date range?

Yes. Use a dynamic date range like last 30 days or last month and the worksheet keeps itself current as time moves. Fixed ranges are there when you need a report for a specific period.

Can I put sales numbers next to my product data?

Yes. Supported analytics fields can be added directly to a products worksheet, so quantity sold or net sales sits beside the titles, tags, and prices you already manage there.

Understand your Shopify product sales in a spreadsheet

Open Mixtable for your store and see which products actually carry your business.