It is with great sadness that we've declared the end of our Mixtable Madness. It's been a pleasure playing Cupid, but unfortunately we're all outta arrows!
People often say you need to be close to your market and really understand your customer. It’s true… otherwise you are going to die. While building Mixtable we had our ups and downs and want to share how to create a good environment to observe or engage with your customer and to distribute customer insights within the whole team.